CASE STUDIES

CLIENT: SME Bank

We offered a full service of digital marketing solution for SME Bank, comprising Google Search Ads, Search Engine Optimization (SEO), Social Media Advertising, Display Network Advertising (DNA) and Youtube Advertising.

All of these works are done specifically to target audience with high interest in financial and loan services with the data available.
Thereon, when the web audience does their reading on any Finance or SME financial related topics on website like The Star, Malaysia Kini etc. they will be targeted to see the ads, and so, the ads will only go to the right audience with high conversion rate.

As a result, they’ve received more than 200 leads on average per month, with our effective cost per lead control.

CLIENT: KOMTAR JBCC

KOMTAR JBCC is a developer from Johor. We’ve helped them to reach out to their targeted market in Singapore. We brought foot traffic from Singapore to visit in one of their iconic projects, a shopping mall in Johor Bahru. We’ve successfully increased the visitors’ interactivity and attracted visitors from Singapore with strong purchasing power.

By taking such efforts in digital marketing, they’ve gained more awareness while they are launching a series of events like festive events, cosplay exhibition and special promotion sales. And this effort has encouraged more visitors from Singapore to visit the mall.
As a result, the mall had delivered above the pre-set KPI standard, and we take pride in one of the biggest success, which was the New Balance Sales in gaining the maximum value from the digital marketing efforts of the shopping mall.

CLIENT: Lifeline ID

Back in past few years, Lifeline ID was suffering from low sales volume during the season of Chinese New Year. Then, they’ve came to Edense Digital Marketing Agency to find out the solution for their crisis.

At that time, we’ve helped them to craft out a digital marketing funnel strategy plus content strategy to direct more web visitors to Lifeline ID website and purchase directly from the website they’re visiting.

With this strategy, they’ve seen a significant increment in the growth of sales, at 150% throughout the Chinese New Year Season.

CLIENT: Top Private University
(Name: P&C)

We’ve helped to consult and construct the digital marketing practice of the institution. As a result of discussion, we’ve came out with a functional architecture method, to be implemented onto the marketing effort of the institution.

After launching the advertisement, they received more than 500 leads for the business within 2-week time. And in less than one month, they’ve generated more than RM2 million in revenue from the conversion of online leads.

CLIENT: CAFE LAFAYETTE

The business was facing challenges in attracting customer at the beginning of operation. The manager of cafe has tried multiple online marketing services include food blogger review services, collaborate with influencers, posting on foodie forum and etc. Unfortunately, all the effort turns out to be a waste until Edense came in to review and audit the marketing strategy they have been using all the while, and we find out the area for improvement; and thus, plan for a marketing strategy that are complementing their offline marketing efforts.

In the first month of campaign, Cafe Lafayette can really see their sales increases 30% via Facebook marketing strategy.